Revving the Revenue Engine

Every planner wants more profitable events. But with so many other jobs to do, finding ways to boost your event revenue can be difficult. Enter mobile event sponsorship! This informative guide details the most up-to-date strategies for driving sponsorship revenues through mobile technology.

  The Facts About Mobile Event Apps - Get the latest info on mobile event app users. Who are they? How many are there? And how do they use mobile apps to improve their event experience?

  Sponsorship Strategies - Mobile apps offer a ton of features — some good, some not-so-good. (And some that are just plain weird.) Find out which features your sponsors care about, and how you can deploy those features as part of an effective sponsorship strategy.

  Comprehensive Sponsorship Packages - Check out these examples of exhibitor listings that you can offer to your partners. Use them as a foundation for building your own listing packages to meet your organization’s goals.

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"I can’t tell you how many positive comments I got about the app. In fact, one attendee tweeted that the app was so good, it should be mandatory! The app was rated 4.5 out of 5 in the survey we ran, which was very impressive."

— Kelly Briley, Program Manager, Cisco