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Whitepaper: Driving ROI – The Business Case for Comprehensive Event Management Software

See how Lanyon Smart Events Cloud® lets you plan your major events more efficiently — while enhancing the attendee experience, gathering actionable intelligence and reporting your events ROI.

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Driving ROI – The Business Case for Comprehensive Event Management Software

See how Lanyon Smart Events Cloud® lets you plan your major events more efficiently — while enhancing the attendee experience, gathering actionable intelligence and reporting your events ROI.


Increase Efficiencies - With smarter event management technology, you’ll spend less time on manual tasks like managing speakers and exhibitors and setting up 1-on-1 meetings – and more time creating memorable experiences for your attendees.

Improve Engagement - Networking. Engagement. Contact. These are what attendees show up for – and what keeps them coming back. To meet your attendees’ growing demand for engagement, you need the latest tools. See how event technology can bring your attendees together and deliver valuable business intelligence to your organization, your exhibitors and your sponsors.

Drive Intelligence and Growth - Ultimately, you want your most important events to grow your business. With the right event management solution you’ll generate better sales opportunities, higher sponsorship revenues and more, happier attendees. Plus, you’ll be able to measure and report on your success – all in one place.

Increase Efficiencies

With smarter event management technology, you’ll spend less time on manual tasks like managing speakers and exhibitors and setting up 1-on-1 meetings – and more time creating memorable experiences for your attendees.

Improve Engagement

Networking. Engagement. Contact. These are what attendees show up for – and what keeps them coming back. To meet your attendees’ growing demand for engagement, you need the latest tools. See how event technology can bring your attendees together and deliver valuable business intelligence to your organization, your exhibitors and your sponsors.

Drive Intelligence and Growth

Ultimately, you want your most important events to grow your business. With the right event management solution you’ll generate better sales opportunities, higher sponsorship revenues and more, happier attendees. Plus, you’ll be able to measure and report on your success – all in one place.

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Lanyon makes planning your event, trade show or conference a breeze.

Lanyon Events software helps you create a smarter event with online tools for registration, speaker and exhibitor management, attendee management, managing online communities, and analyzing real-time data and insights.

Registration Management

Our Attendee Managment Module allows you to manage event registration and attendees easier than ever.

Business Intelligence & Analytics

Track the entire attendee experience, and collect usable data and reporting in real-time.

Exhibitor & Sponsor Management

Increase sponsor and exhibitor retention by giving exhibitors and sponsors a single, user friendly online portal.

Session & Speaker Management

Handle speaker submissions, voting, selection and more on a central, online portal.

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We work with a lot of great companies. Over 80% of the Fortune 100. Thousands of small and medium-sized businesses. Over 100,000 hotels.

Here are just a few fantastic organizations that Lanyon has helped become more successful.

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  • "Through the reporting capabilities that Lanyon Smart Events Cloud™ gives us we can derive quite a few conclusions on audience segments and if we’re seeing an increase or decrease—any kind of a shift—in the key audience segments that we track on a year-over-year comparison."

    Staci Clark
    Global Marketing Strategy Manager, Cisco Systems
  • "This is helping us generate more cost improvements and gain a consolidated view across all organizational meetings that will help us for future planning."

    Nancy Teresa
    Procurement Manager Travel & Event Planning, Nestle
  • "We try to funnel everything through the one portal. Everything links together. So we have all the data and all the records for every individual in one location."

    Heather Henderson
    Manager, Global Operations & Event Experience, Cisco Live
  • "Lanyon’s technology has provided the backbone for us to automate and streamline our processes. With the centralized portal and data collection, we’re able to see our event spend as a category versus having to track it throughout various expense reports."

    Nancy Teresa
    Procurement Manager Travel & Event Planning, Nestle