Overview

Title: Utilizing Salesforce Integration to Grow Your Events

Date: Now Available

Time: On-Demand

Duration: 1 hour


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Summary

Utilizing Salesforce Integration to Grow Your Events


A panel of Lanyon customers come together to discuss how they utilize Salesforce integration to better track and identify their most important customers and prospects at events – and then use the data collected to keep tabs on total event revenue, registrations, and cancellations, while segmenting contacts for targeted campaigns. You’ll gain insights into best practices from these event planning pros. 

Daniel RussoDaniel Russo
Senior Director of Product Development
Lanyon

 

 

Nicole Trafton SarNicole Trafton Sar
Director Marketing Manager - Data & Analytics
kCura